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Archive for September, 2014

Foundations to speed up a responsive website

Thursday, September 25th, 2014 by Servage
Lay Foundation to Increase Page Load SpeedResponsive websites with minimum load times are needed at the moment. Simple face-liftings are not enough to bring down load time considerably. In fact we need to perform a solid group of measures to reduce load-time, so let us see what can be done. When developing a great website in terms of features, functionality, and user experiences a dependency on many plugins, extensions, and scripts pose a big threat to our website in sense of unexceptionally high load time. It may seem like the foundation of the site is increasingly rotten, as load times increase with every new feature or plugin added to the site. Developers blood pressure rises, and revamping the ...

Design efficient yet simple web-navigation

Monday, September 22nd, 2014 by Servage
Web Navigtion Menu DesignsWe know various kinds of content and their structural architecture in websites, so there are plenty of choices to select the appropriate navigation menus accordingly. However, presently categorizing navigation menus is increasingly difficult due to considerations required for the increasing diversity of handheld devices and their various touch gestures. Older sites often used multiple levels of nested categories, open on hover, and other styles assuming large screens and mouse input devices. Our general conception of navigation systems is that the main menu bar is located at the top of the website as a horizontal element opening menu items vertically, or as a sidebar, opening meant items horizontally. It is preferred to have ...

Leverage expert authors for your e-commerce

Saturday, September 20th, 2014 by Servage
Leverage Authorship in E-CommerceRecently, one of the major Russian search engine has demonstrated that it is giving accurate and expected results without depending on back-links in algorithm. However, Google has crafted such path before it and still struggling to achieve that sort of algorithm development at global scale. No doubt, this is a daunting task, but its previous algorithm changes like Panda, Penguin, and Hummingbird indicating enough. Google can’t shift immediately from back links count, but it has decreased its dependency by inducing relevancy in back link and most importantly relying on the Authorship credentials. No doubt, contextual relevant content in back links are still influencing the SERP, but Authorship is adding ...

Recommendations for designing an email welcome series

Friday, September 19th, 2014 by Servage
Email Welcome CampaignWeb visitors are often put off when they encounter a pop up asking for their email address, especially when first opening a site and before they’ve actually landed on the landing page. This type of nuisance can be found on many reputable websites or e-commerce stores. While the pop up’s intention is good for capturing repeat customers, it often annoys first time visitors who are likely unaware of the website’s purpose. There is a gold rush for businesses to obtain email subscribers, which informs many entrepreneurs that this is a viable marketing strategy. If you look carefully at the conversion data of most e-commerce stores, you will find that repeat customers ...

Perfection in the UX design process

Thursday, September 18th, 2014 by Servage
Quest for Perfection in the UX Design ProcessDesigning for user experiences have tightly woven in the normal web or mobile development process in small to big projects alike. Therefore, our UX designers have to take active step since the beginning of the project and they are reaching at the pick when project is getting approval nodes from the client and all stakeholder during wireframe and prototype preparations. In modern days, we have a range of devices that need their own user experiences like pointing devices experiences in huge desktops and touch experiences in case of smartphones or tablets. Therefore, simulating those all details of user experiences at first hand in wireframe process ...

SQL at a Glance Part 3

Tuesday, September 16th, 2014 by Servage
DML Commands in SQLAs promised in the second part of this series, I have initiated a discussion on DML (Data Manipulation Language) section in SQL. One more thing you may have noticed in the syntax of SQL statements, that each SQL statement is ending with semicolon as well as SQL commands are not case sensitive at all. Moreover, text values are in quotes and numeric values are without quotes. DML is use mainly to interact within database so retrieving, inserting, and modifying database object and its components. Since these activities are occurring in routine operations, the DML commands are high in usage. However, they are a few DML commands we should know ...

SQL at a Glance Part 2

Monday, September 15th, 2014 by Servage
Intro to SQL In previous part of this series, we have explored the fundamental concepts of databases in relation to SQL. Therefore, keeping the thread continue, we will see how SQL accesses and manipulates databases in this post. In my experiences with various intricate data driven web development project such as patient registry, clinical trials, etc. where dealing with huge databases was primary task, many of my colleagues were afraid of SQL and database management, junior web developers in particular. No doubt, understanding numerous data interactions in such projects is a daunting task at first hand, but executing SQL commands afterwards is not tough at all. SQL syntax is easy and mostly based ...

SQL at a Glance Part 1

Sunday, September 14th, 2014 by Servage
Understanding Databases Today we are progressively increasing volumes of data on the web because we are interactive more than before. Our online businesses are growing so our e-commerce websites have huge volumes of traffic and numerous products. All such activities push us to interact with databases frequently because our data is stored always in various forms of databases. Technically databases are nothing but structured storage of data with security and durability at heart of it. Since all computer languages are dealing with data, but have only executable commands. For instance, variables have name and value to store in memory, but there is no command to pull or push data in a big database ...

URL scheme for semantic markup

Friday, September 12th, 2014 by Servage
Role of IA and JavaScript in Responsive Design We all are familiar with semantic markup and URL structure in the SEO campaigns since a half decade. Now, SEO is fading as was in earlier days and taking content, contexts, and user experiences at center and social media at its core strategies. Thus, share-ability entering as a new parameter in our website designing. Today, I am not going to focus on all those aspects, but would like to restrict up to the URL schemes or URL structure in general sense. Now, what is going to nice static URLs, which is considered as SEO friendly and user-friendly on the web when a big portal is ...

JavaScript Variables

Thursday, September 11th, 2014 by Servage
JavaScript VariablesLike many other programming languages, JavaScript has variables. Variables can be imagined as named containers. Means you are giving a name to the container and that container has some sort of data. In commonsense, we are packing a big data bundle and giving that packing a name that is meaningful and indicating what you have stored in that package. By giving a name to that package, we are saving time and repeated lengthy tasks to put all data in multiple places and multiple times. Therefore, JavaScript variable has important place in the programming and let you offer ease and comfort of coding. JavaScript variable has many peculiarities and we will explore ...